The well known extreme mountaineer, adventurer, book author and former EU politician Reinhold Messner invited us to the "Messner Mountain Museum", named after him, on the summit of Plan de Corones. For an online campaign of the MMM Corones, in addition to a video portrait for social media, a series of campaign photos were created with the world's most famous mountaineer, who was the first person to climb Mount Everest without artificial oxygen supply.