custom-cover-arrow

SBB - Greenclass

OoH Campaign

arrow-down

SBB
Greenclass

With significant media coverage, the Swiss Federal Railways (SBB) announced their pilot project, SBB Green Class. During the pilot phase, around 140 customers had the exclusive opportunity to test the offering. Collaborating with the advertising agency Maxomedia, SBB developed a new campaign with the goal of introducing the product, enhancing its image, and attracting customers. 

For the campaign titled "Embarking on a New Era of Travel with Pioneering Spirit," we handled the entire production. The media planning encompassed posters, electronic billboards, advertisements, online content, and native ads in four different languages. The project was honored with the German Design Award.
 

 

Client
SBB / Schweizerischen Bundesbahnen

Services
Full-Service Production

Awards
German Design Award

Category
OoH Campaign

studio-ignatov-sbb-greenclass-ch-imagekampagne-01
SBB_Greenclass_F4_Inhouse.indd
SBB_greenclass_1000x2000_rollup_cmyk_02.1.indd
studio-ignatov-sbb-greenclass-ch-imagekampagne-03
studio-ignatov-sbb-greenclass-ch-imagekampagne-02
SBB_greenclass_1000x2000_rollup_cmyk_02.1.indd

Behind the Scenes

studio-ignatov-sbb-greenclass-ch-imagekampagne-makingof-01-1
studio-ignatov-sbb-greenclass-ch-imagekampagne-makingof-02-1
studio-ignatov-sbb-greenclass-ch-imagekampagne-makingof-04
studio-ignatov-sbb-greenclass-ch-imagekampagne-makingof-17
studio-ignatov-sbb-greenclass-ch-imagekampagne-makingof-07
studio-ignatov-sbb-greenclass-ch-imagekampagne-makingof-16
studio-ignatov-sbb-greenclass-ch-imagekampagne-makingof-15
studio-ignatov-sbb-greenclass-ch-imagekampagne-makingof-09
studio-ignatov-sbb-greenclass-ch-imagekampagne-makingof-03
studio-ignatov-sbb-greenclass-ch-imagekampagne-makingof-14
studio-ignatov-sbb-greenclass-ch-imagekampagne-makingof-12
studio-ignatov-sbb-greenclass-ch-imagekampagne-makingof-13
studio-ignatov-sbb-greenclass-ch-imagekampagne-makingof-10
studio-ignatov-sbb-greenclass-ch-imagekampagne-makingof-11
studio-ignatov-sbb-greenclass-ch-imagekampagne-makingof-08
studio-ignatov-sbb-greenclass-ch-imagekampagne-makingof-06
studio-ignatov-sbb-greenclass-ch-imagekampagne-makingof-05

Credits

Client
SBB / Schweizerischen Bundesbahnen

Agentur
Maxomedia AG

Production Company

Studio Ignatov GmbH

Creative Director
Andrey Klemenkov

 

Consultant 
Nathalie Stephanie

Photographer

Denis Ignatov

Exec. Producer
Justus Paul Ullrich

Creative Assistance

Daniel Lanzrath

Post-Production
Jong-Ho Bark c/o Bilding
Studio Ignatov GmbH

Styling & Maske
Stefanie Schmidt

Backoffice @SxI
Justus Paul Ullrich

sxi-bildmarke-min

Office

Studio Ignatov GmbH

Elisabethstr. 97
40217 Düsseldorf
Germany

Contact

Office:
(+49) 211 387 332-30
Studio: (+49) 211 387 332-31
Mail: [email protected]

.sxi™ ist eine eingetragene Marke der Studio Ignatov GmbH. Das Studio Ignatov ist eine moderne Werbefilmproduktion aus Düsseldorf. Als junge und moderne Filmproduktionsfirma arbeiten wir mit Marken, Regisseuren, Fotografen und Unternehmen zusammen und erschaffen Werbefilme und Fotografien die Geschichten auf kleine & große Bildschirme bringen. Filmproduktion ist unsere Passion und unser Antrieb. Wir kreieren hochwertige Imagefilme, Online Commercials, Branded Content und Produktvideos bis hin zu TV Spots und Dokumentationen. Wir sind schaffen ganzheitliche, professionelle Videoproduktion und Fotografie aus Düsseldorf.

© 2012 – 2024. Studio Ignatov GmbH

Jobs    AGB    Legal    Impressum

Back to top Arrow
View